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Identity Cognitive & Behavioral Tests

Sales Potential

The ability to persuade others to buy your product or service can mean the difference between business success and failure. In today's competitive environment, this ability is essential for many jobs, particularly those with direct-sales responsibility.

Identity – Sales Potential assesses critical abilities needed by effective sellers, including:

  • Assertive Disposition
  • Competitive Drive
  • Confidence
  • Stress Tolerance

Identity – Sales Potential also includes a Candidness scale that provides information as to whether a candidate may have answered questions in the assessment frankly and honestly.